16 May 2013
Malice through the looking glass
“Google Explorers” are, as you read this, walking around modelling and testing Google’s Glass having paid circa $1500 for the privilege. Glass comprises frameless glasses with a tiny computer screen fitted just above the user’s right eye which projects emails, maps, texts, takes pictures and films at a voice command. You may think this sounds a little Minority Report-esque, but these glasses are due to go on sale next year.
26 February 2013
New ASA Rules and Third Party Online Behavioural Advertising
New rules have been introduced setting higher standards of transparency and choice for consumers around Online Behavioural Advertising (OBA).
2 January 2013
The social media explosion: issues for employers to consider
Social media is continuously expanding. Recent reports suggest Facebook at 1 billion, LinkedIn at 187 million and Twitter at 75 million users worldwide. This undoubtedly creates a wealth of opportunities for both individuals and organisations, but also a wide range of dangers.
5 December 2012
How to value IPR
Everybody knows IPR (intellectual property rights) have a value, but the very reason IPR are used, to safeguard unique products or designs, makes them extremely difficult to value as there are often no comparators. Most people think of IPR as trade marks, patents and copyrights. However there are many other categories, notably design right, data base rights and domain names.