Alison joined the firm in August 2006 and is the firm's Marketing Director. She is fully qualified with the Chartered Institute of Marketing and holds the Chartered Marketer status. Alison was also awarded Fellow status in 2017.
Alison provides strategic direction and with her team tactical implementation of the firm's marketing plans. The marketing team work with all practice areas within the firm, which gives them an excellent insight into the firm as a whole and helps to promote cross-practice area development and opportunities.
In addition to the CIM, Alison is a member of the Professional Services Marketing Group and the Professional Marketers forum and regularly attends their events.